Liva Insurance emerged as one of the top winners – securing three of the most prestigious honours – at the Alam Al-Iktisaad Awards 2025, reinforcing its position as one of Oman’s most innovative and customer-focused insurance providers.

The Alam Al-Iktisaad Awards, which is organised by United Media Services, is not only one of Oman’s longest-running and most prestigious recognition platforms but also a benchmark for corporate excellence across industries. The awards are decided through a rigorous evaluation process, with an independent panel of experts assessing companies against performance metrics, innovation, governance standards, and customer impact.

At this year’s ceremony, Liva Insurance emerged as a standout, sweeping three major awards. The Company’s Chief Executive Officer, Hanaa Al Hinai, was named CEO of the Year in the Insurance Sector, a recognition of her visionary leadership and transformative role in reshaping Oman’s insurance industry. Liva Insurance itself was also crowned Insurance Company of the Year, underscoring its market strength, service excellence, and resilience in a rapidly evolving sector. Adding to these achievements, the Company won Best Loyalty Innovation in Insurance for its pioneering Rewards Program, a first-of-its-kind initiative that redefines customer engagement by offering instant benefits across retail, lifestyle, travel, dining, and more.

Speaking on the triple recognition, CEO Hanaa Al Hinai said: “This moment is deeply special for all of us at Liva Insurance. It reflects the passion and hard work of our team, the trust of our customers, and the strong partnerships we have built. The Rewards Program, in particular, is close to our hearts because it was designed to give back – to add value and show that insurance can truly make a difference in people’s lives. These awards are an honour, but more importantly, they are a reminder to keep pushing forward, innovating, and raising the bar for our industry

This recognition reflects more than awards. It signals Liva Insurance’s ambition to shape the future of Oman’s insurance industry. By aligning with Oman Vision 2040’s call for innovation and customer-first growth, the Company continues to prove that leadership, creativity, and trust can redefine what insurance means for individuals and businesses alike.