Ooredoo has opened a vibrant new franchise store in Rustaq, with its long-term partner and store operator Enhance, a WJ Towell company. This new franchise, Ooredoo’s 11th concept store, was inaugurated by Sheikh Mahmood Abdullah Al Saidi, Deputy Wali of Al Rustaq, alongside members of Ooredoo’s management team.
“The growth of our customer base in Al Batinah has inspired our recent launch of concept stores and serves as an integral part of our strategy to be within reach of all our customers across Oman. Ooredoo cares for local communities and aims to inspire human growth through technology; what better way to do this than being within easy reach,” said Feras Al Shaikh, Director of Consumer Sales at Ooredoo.
Ooredoo’s expansion strategy is centered upon its brand values of ‘Caring’ and ‘Connecting’, with a focus on getting closer to local communities. The company focuses on offering an unparalleled customer experience across all touch-points, but there has been a big focus this year on physically bringing their dynamic and now well-known brand to all regions of the Sultanate.
“Our long-awaited store in Rustaq is our second in Al Batinah, and will bring to the area and surrounding communities a full range of Ooredoo products and services in a state-of-the-art environment. Having inaugurated 5 stores in total since April 2015, we look forward to reaching out to more customers with our long-term partner,” said Ahmad Abbas, General Manager of Retail Solutions at Enhance Oman.
Ooredoo’s focus on customer engagement has realised a growing footprint across the Sultanate, with franchise stores established in Rustaq, Amerat and Al Musannah, Jalan Bani Bu Ali, Sinaw, Saham, Samail, Mussanah and Sa’dah.