The “Leadership and Transformation” Forum, organized by “Al Mar’a” magazine, reviewed inspiring women’s experiences in leadership, entrepreneurship, and change-making, as well as the role of women in developing institutions and contributing to economic and societal development.

The event was held under the slogan “From Achievement to Impact” and the opening of the forum was held under the auspices of HH Sayyida Afraa Talal Al Said.

Radhiya Khalfan Al Hashmi, Editor-in-Chief of “Al Mara” magazine, affirmed that the organization of the forum comes as an extension of the magazine’s message in highlighting the achievements of Omani women and shedding light on their inspiring experiences. It also aims to open spaces for dialogue regarding their aspirations and the opportunities available to them.

She clarified that the forum’s slogan reflects the orientation toward expanding the impact of individual achievements to include institutions and society. She pointed out that the launch of the “Wasl” initiative represents a step toward building partnerships that connect female competencies with available opportunities, contributing to developing women’s capabilities and enhancing their presence in various sectors.

The forum included a keynote speech delivered by Sanaa Abdulrahman Al Khanjari, Member of the State Council and Chairperson of the Board of Directors of Al Rahma Association, titled “Women and Making Transformation: Leadership Beyond Position to Impact.” In it, she addressed the concept of leadership and its role in creating impact, and the importance of awareness, flexibility, and the ability to keep pace with changes.

She reviewed the evolution of Omani women’s presence in various fields and their contribution in decision-making positions.

For her part, Dr. Buthaina Hassan Al Ansari, an entrepreneur and economic expert from the State of Qatar, addressed her experience in business leadership. She shed light on a number of practices and lessons learned in strategic planning, and the development and empowerment of women.

Kamila Ali Al Aufi also gave a presentation on her experience in establishing businesses and managing companies, the challenges she faced during her professional career, and the mechanisms of transforming ambitions into projects and tangible results.

The program included visual presentations that addressed diverse professional experiences, paths to success, and the challenges facing women in different work environments.

A panel discussion titled “From Achievement to Impact: How Do Women Lead Transformation?” discussed the future of women’s leadership in light of economic and technological transformations. It addressed ways to transition from individual success to building a sustainable impact, and the importance of transferring expertise and empowering new generations of female leaders.

The session touched upon the skills necessary to keep pace with changes, the challenges associated with reconciling professional and social responsibilities, and the role of institutions in discovering female competencies and providing supportive and motivating work environments.

The forum witnessed the launch of the “Wasl” initiative, which aims to build partnerships with public and private sector institutions and educational establishments. It also seeks to enhance communication between female leaders and institutions, exchange expertise and knowledge, and connect female competencies with professional opportunities, alongside supporting programs that contribute to developing skills and expanding women’s participation in various sectors.

The forum also witnessed the signing of a number of partnership agreements with institutions, companies, and educational establishments, with the aim of enhancing cooperation and implementing initiatives and programs that support women’s empowerment and the development of their capabilities.

The forum’s proceedings concluded with the “Most Influential Women in the Sultanate of Oman 2026 Awards” distribution ceremony, which witnessed the honoring of a number of women in appreciation of their achievements and contributions in the economic, professional, developmental, and societal fields.