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Infiniti Q30: a Novel Premium Compact Car

Designed for a new generation of buyers who refuse to be defined by their choice of vehicle body type, the Q30 challenges convention with its bold character and daring shape. The car stays true to the signature design cues from the original 2013 concept and exemplifies Infiniti’s design-led, human-centric approach to product development. The unconventional stance and asymmetric interior contribute to an overall design that is certain to command attention.
Roland Kruger, President of Infiniti, said, “Q30 makes a daring visual statement through its sculpted, concept-car exterior, unconventional stance and asymmetric cabin design. The car has been engineered to exacting standards to deliver a driving experience that is unmistakably Infiniti. Q30 will accelerate the company’s strategy to become a leading global manufacturer of premium cars.”
The development teams behind the Q30 have taken a holistic approach to its engineering, presenting a car that offers exceptional ride and handling. It feels comfortable yet ‘ready to go anywhere’ thanks to the versatile dimensions, confident dynamics and intuitive technologies.
In addition to the base model, two bespoke versions of the Q30 will be available – ‘Premium’ and ‘Sport’. Each derivative will have its own unique personality, with design, dimensions and driving performance, offering premium compact buyers a choice that is specific to their personal needs and preferences.
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