Liva Insurance sponsored the Experience Oman – Muscat Marathon 2026, reinforcing its commitment to promoting community wellness and encouraging healthier, more active lifestyles across the Sultanate. The two-day event, held on 23rd and 24th January 2026 at Al Khuwair Square (The New Flagpole), brought together thousands of runners and visitors from Oman and around the world.

As part of its participation, Liva Insurance hosted a dedicated Health Checkup Booth, welcoming strong engagement from both participants and spectators throughout the marathon. The initiative reflected Liva Insurance’s focus on preventive care, health awareness, and long-term well-being within the community.

Visitors to the Health Checkup Booth had access to Basic health screenings, including blood pressure, BMI, and glucose checks, Wellness consultations with certified health professionals and Consultations with insurance professionals to better understand available health solutions

The Experience Oman – Muscat Marathon 2026 featured a range of AIMS-certified races, including the full marathon, half marathon, 10K, 5K Charity Run, and Kids’ Run, further strengthening its position as Oman’s flagship road race and a platform that celebrates athletic excellence, inclusivity, and community spirit.

Commenting on the participation, Bader Al Lawati, Head of Brand & Communications at Liva Insurance, said, “Our participation in Experience Oman – Muscat Marathon 2026 reflects Liva Insurance’s commitment to engaging with the community and supporting initiatives that promote health and wellbeing. The interaction at our Health Checkup Booth highlighted the importance of preventive care and ongoing health awareness.”

Hosted at Al Khuwair Square, the event showcased Muscat’s scenic coastal setting while supporting national efforts to promote wellness, tourism, and cultural engagement on an international stage.

Through its participation in the Experience Oman – Muscat Marathon 2026, Liva Insurance continues to support initiatives that enhance the quality of life and strengthen community connections across the Sultanate.