Mercedes-Benz welcomed the highly anticipated dynamic New-Generation A-Class to its spectacular all-star line-up at the lavish Crème de la Crème Luxury Awards at the Shangri-La Barr Al Jissa Resort and Spa. The iconic automotive company was lead sponsor of the inaugural luxury and fine living event and presenter of the ‘Best Fashion Label Award’, which embraced the Mercedes-Benz philosophy of ‘the best or nothing’.
Speaking after the exclusive event, David Swain, General Manager of Mercedes-Benz Oman Passenger Cars enthused: ‘It is with particular pleasure and great excitement that we have presented the latest evolution of the hot-hatch A-Class to Oman at this premium event. A car that is ready for a new generation and driven by ambition, the new and innovative A-Class is wider, sportier and feistier looking, allowing its drivers to accelerate and live life to the full. Standing out for all the right reasons, it is set to surpass even the overwhelming success enjoyed by its forerunner.’
With striking lines, dynamically curved surfaces and coupé-style window lines, the New-Generation A-Class delivers a sporty presence, sparkling like a jewel in the big city with a look that is modern, urban and young. Meeting the wishes of customers, Mercedes-Benz has also increased the range of available engines with two superlative options now available. Sure to be popular, the A 250 produces a peak output of 155 kW (211 hp) and maximum torque of 350 Nm while the world’s most powerful mid-sized sports model, the Mercedes AMGA 45 4MATIC, boasts a peak output of 280 kW (381 hp) and maximum torque of 475 Nm, accelerating from 0 to 100 km/h in just 4.2 seconds.  With its dramatic design in the style of the successful MERCEDES AMG PETRONAS Formula 1 Team, the special ‘Motorsport Edition’ model will particularly appeal to racing fans.
Ensuring enhanced comfort, the revised gear ratios, aerodynamic fine-tuning and the new DYNAMIC SELECT driving modes, adjustable in seconds at the touch of a button, raise overall performance to a higher level, underlining the A-Class leadership in this market segment. Benefitting from Mercedes-Benz state-of-the-art safety systems, the New Generation A-Class gives its driver and passengers comprehensive support and protection with upgraded driving assistance systems as standard.
Following a design philosophy of sensual purity with an emphasis on sportiness, the new generation A-Class benefits from a wealth of distinctive new features, from its diamond grille and optional LED High Performance headlights to its newly designed tail lamps and dual tailpipe trim integrated flush into the bumper. Available in a range of fresh ‘on-trend’ colours and finishes, the New-Generation A-Class offers two-tone Sahara Beige and Black leather interiors in the Exclusive Package and a new high-comfort seat design with red or green highlights in the Style line.
Visit your nearest showroom to find out more about the New-Generation A-Class or to experience the car for yourself.