The partnership between Zawawi Trading Company and Almouj Golf will drive new experiences for golfers and Mercedes-Benz lovers alike, as they enjoy the world-class amenities and facilities. An OER report.
Zawawi Trading Company (ZTC), the authorised general distributor for Mercedes-Benz in the Sultanate has signed a partnership agreement with Almouj Golf at The Wave, Muscat, bringing together two of the Sultanate’s premiere luxury and lifestyle icons. In its fourth consecutive year, this renewed partnership will drive new experiences for golfers and Mercedes-Benz lovers alike, as they enjoy the world-class amenities and facilities of Almouj Golf.
“Golf is more than just a game; like Mercedes-Benz, it is all about passion, perfection and exclusivity,” said Clive Hammond, CEO of Zawawi Trading Company-automotive. “It is a sport that understands our lifestyle and speaks to our customers. The love of competition, challenge and peak performance are what make us such great fans and why we continue to be a part of its growing traction in Oman. Through this partnership, we will continue to connect with our customers, offering them a golfing experience like no other.”
Simon Duffield, general manager of Almouj Golf said, “This agreement is in line with our strategy to continue combining the best of luxury and sport in one unique offering that delivers an elevated experience for our golfers and specifically our members. As part of our commitment to expanding the game of golf locally and raising the profile of golf in Oman internationally, Mercedes-Benz Oman is an ideal partner of choice and we are pleased with their continuous support to this successful journey.”
In addition to a range of exclusive benefits, Mercedes-Benz Oman will co-host monthly members and guest golf events; Mercedes-Benz Members Guest Series and the Mercedes-Benz Matchplay Championships that will culminate with the finals in May 2015.
With a rich heritage, a culture of technical innovation, and the relentless pursuit of the perfect drive, Mercedes-Benz and the game of golf have much in common. Indeed, Mercedes-Benz is proud of its long-standing involvement not just in the sport of golf but in the game’s legendary tournaments, including the Masters, The Open Championship and the PGA Championship. Each year, these events produce incredible displays of power, precision and control – qualities close to the heart of Mercedes-Benz and are also reflected in the outstanding performance of Mercedes-Benz golf brand ambassadors such as Martin Kaymer, Louis Oosthuizen and Bernhard Langer.
Mercedes-Benz also supports a multiplicity of amateur and professional tournaments at the national level, among them the Dubai Desert Classic, the Alfred Dunhill Links, the Northern Trust Open and the Talisker Australian Masters. Impacting on the amateur game is The Mercedes Trophy, a tournament in its 22nd year, which attracts 60,000 amateur golfers from over 60 countries annually.
