The National Development & Investment Company (ASAAS) has announced the commencement of construction works to develop the Al Hafa Waterfront project at the Al Hafa area in the Wilayat of Salalah, Governorate of Dhofar.

With a total area of more than 60,000 square meters, the real estate project will help transform the face of Salalah. ASAAS reports that it has assigned the main contractor to construct a traditional heritage souq (market).

Ahmed Salim Al Busaidi, Chairman of the ASAAS Board, said that the partial operation of the market is expected to be in July 2022, while the full operation will be in 2023.

ASAAS is developing the Al Hafa area with a vital waterfront project in Salalah that aims to become one of the most important landmarks in the Dhofar Governorate and one of the country’s leading tourist attractions.

The new heritage souq with local architectural design elements will be an alternative to the current souq. This area will house many small and medium enterprises (SMEs) besides attracting some international brands to meet the needs of the visitors of this souq.