Fashion
Monogram fun with Longchamp

Longchamp plays with its monogram in the latest cool and quirky collection…
If fashion isn’t quirky, then what is? From catwalks to ateliers to even boardrooms, the quirky and eclectic character of fashion is being embraced without much judgment. Which brings us to the latest collection from Longchamp. The French fashion Maison recently unveiled the Longchamp LGP, breaking all rules of fashion’s love for monograms.
In this new collection, Longchamp plays with its nine letters that seem to buzz with energy, jump for joy, overlapping and interlocking like life’s one big game. The graphic composition maybe nods to the Bauhaus, but the eye-popping effect is pure Andy Warhol. More than a signature, this very modern monogram captures the spirit of Longchamp – contemporary, cosmopolitan, with a sense of fun!
Much talked about since a sneak showing at Longchamp’s New York fashion show in February, Longchamp LGP is about to hit the streets for real – and it’s sure to prove a perfect fit for today’s urban lifestyles with a collection that spans bags, accessories and ready-to-wear, with lots of unisex options too.
In a nod to Longchamp’s cosmopolitan heritage, the collection also takes in luggage – notably an ultra-light wheeled cabin case with an all-over micro-monogram in black and white and zingy neon trim. Just watch it brighten up all those grey airport lounges!
For accessories and ready-to-wear, the LGP monogram is either placed or printed all over. Logo lovers of both sexes can wrap up in the collection’s soft shawls and stoles, while highlights of the ready-to-wear include a cute nylon puffer jacket with the all-over monogram and a relaxed sweatshirt with an embroidered logo. Street-ready, slip-on sneakers come in neoprene with the all-over monogram in black and white (and a neon Longchamp racehorse galloping on the sole) or in technical knit with a placed logo, while black leather slides are wittily appliquéd with “Long” on one foot and “Champ” on the other. We already have picked our favourites from the collection. Have you?
-
News1 month ago
Offer Price, Overview, Investors: Here’s Everything You Need to Know About Asyad Shipping’s Mega IPO
-
OER Magazines2 months ago
OER, January 2025
-
Automotive2 months ago
[REVIEW] A Legend Reinvented: The Nissan Patrol Y63 Blends Heritage with Modern Mastery
-
OER Magazines4 weeks ago
OER, February 25
-
Alamaliktistaad Magazines4 weeks ago
Al-iktisaad, February 2025
-
Manufacturing2 months ago
JSIS Promotes Steel Slag for Sustainable Construction Practices
-
Energy1 month ago
Dubai Supreme Council of Energy Unveils 5th Emirates Energy Award 2023–2025 in Muscat
-
News2 months ago
Oil Prices Rise as Investors Assess New US Tariff Threats
You must be logged in to post a comment Login