OLX, the leading online classified website in the MENA region, recently revealed statistics on the classified ads its users in Oman have published from January till October 2015. The total number of ads reached 102,742 with a total product value of OMR 22.6 million (USD 60 million) which is double the number of international flights in Muscat International Airport by end of August 2015.
The report revealed that the most searched car brands on the OLX website, and its accompanying mobile applications in Oman during the same period were Toyota, Nissan, Jeep, BMW, Honda and Mitsubishi. Regarding secondhand items, the report revealed that the most searched items were: beds, sofas, TVs, furniture, ACs, fridges, tables, washing machines, mobile phones and cameras.
Commenting on the Report, Abdallah Touqan, Senior PR and Communications Lead at OLX said, “Such reports help us not only in improving transparency within the used product sales market within our society, but to also educate consumers to disrupt consumer exploitation. We are proud to exceed the 100,000 ads mark in Oman within just ten months of the year, with a total product value of around 60 million USD.”
The report also revealed that mobile phones and mobile accessories topped the list of most listed items across all categories with a total product value of OMR 1,501,392 spread across 13,440 ads, that is over four times the number of current dial-up internet service subscribers in Oman; Next in line were computers and tablets reaching 5,700 ads with a total product value of OMR 572,406, that is enough to supply all computer labs in every private school in Oman. Furniture ads took the third place with 3,655 ads and a total value of OMR 497,629. Just behind furniture was the gaming platforms category with a total product value of OMR 367,939 across 5,796 ads. Fridges were in the fifth place with 1,082 ads and a total value of OMR 101,982.
According to the report, Samsung phones topped the “phone for sale” category on the OLX website and OLX Arabia phone apps with 2,332 ads with an average price per piece of OMR 100. Following closely behind were iPhones with an average price per piece of OMR 141 across 404 ads.
Commenting on the findings, Abdallah Touqan, Senior Public Relations and Communications Lead at OLX said: “OLX is the fast and easy way for everyone in Oman to sell and buy secondhand items. It is free, with no commission and helps members of society to get extra cash by selling items they no longer use. By visiting olxliban.com on the web, the mobile phone or on any other device, the process is only a ‘click and post’ away.”