Boulevard Tower, an exclusive mixed use development set within Muscat Hills in the heart of the capital’s prestigious Madinat Al Irfan project, is proving a major attraction as an Integrated Tourism Complex (ITC). Ownership of a dream home or prime retail space in this prestigious lifestyle destination is now open to investors of any nationality – a singular opportunity made eminently easier thanks to convenient five-year, zero interest payment plans and other lavish incentives.

Driving early bookings and sales is a mix of incentives and rewards that has enhanced the value proposition behind owning a piece of real estate in one of Muscat’s most desirable addresses.

Foremost are the immensely beneficial financial terms made available to interested investors and homeowners of any nationality. A convenient and hassle-free payment plan makes it possible for customers to move into their dream homes while paying over a five-year period to tibiaan properties – remarkably, at zero per cent interest. At the same time, investors making the full payment upfront are entitled to a generous discount.

Equally appealing is the top prize of a luxury BMW 2019 model vehicle that will be raffled away to a lucky homeowner investing in Boulevard Tower. This much-coveted trophy is being given away by leading Omani real estate brokerage firm, tibiaan properties, who are the exclusive marketing agents for Boulevard Tower.

These value-enhancing enticements are still available to interested investors until the end of October 2019, not to mention the excitement that comes with ownership of a prized slice of real estate in a high-end mixed-used development.

Boulevard Tower is quite unlike any other gated community in the city. Luxurious in design with its lavish amenities and chic appeal, this seven-storey tower is one of the most sought-after residential and retail addresses in Muscat. In addition, the Boulevard Walk offers an exciting mix of retail and F & B outlets that will provide the community will all conveniences within easy access.

All of the apartments on offer are superbly finished and fitted out keeping in mind the discerning needs of individuals, couples and families as investors or tenants. Solid beech wood main doors, ducted air-conditioners and luxury fitted bathrooms lend an element of sophistication to the apartments. Technology and convenience comes in the form of modern appliances including a cooker, hob, extractor, fridge/freezer and microwave oven.

As a vibrant community setting, Boulevard Tower features a variety of amenities, including a temperature-controlled swimming pool, gym, children’s play area, concierge, reception area and communal garden. Adjoining the property is a delightful avenue of cosy cafes, restaurants and branded outlets.

Adding to Boulevard Tower’s appeal is its striking location within the master-planned Muscat Hills development. Punctuating the surrounding landscape is a plethora of landmarks, including the 18-hole golf course of Muscat Hills, the magnificent Oman Convention and Exhibition Centre, the awe-inspiring future Madinat Al Irfan City – billed as the new downtown.

Boulevard Tower’s much-coveted ITC label has been its unique selling point, says Khadija Said Al Dhabouni, marketing manager – tibiaan properties. “The downturn notwithstanding, marketing the Boulevard Tower has been relatively easy-going, primarily because foreigners of any nationality can own property in this splendid development on a freehold basis. Of course, all of the inducements that came with it – in the form of discounts, zero interest payments, and the prize draw of a BMW car, helped nudge prospective buyers into making firm commitments. Interested buyers – Omanis and non-Omanis alike – still have the chance to capitalize on these benefits as long as there are properties still available.”