Muscat: With its extensive experience in local markets since 1983 and a deep understanding of consumer needs, A’Safwah offers a variety of natural and fresh juices to cater to the taste buds of all its consumers. Its 200ml pack that is easy to carry on trips and is especially suited for long-distance travel has been finding increasing popularity amongst the masses. The range of juices helps consumers to feel refreshed, revitalized and energized as they enjoy their journey with family and friends.

A’Safwah’s beverage portfolio has 100% sugar-free juices in apple and orange flavours, which apart from offering a number of health benefits to consumers, are also available in easy-to-carry 200ml packages. Its range of juices includes popular favorites like guava, lemon, mango, orange and pineapple, and also offers a blend of flavors like berry mix, kiwi lemon, mixed fruit and orange carrot, therefore, making it an ideal combination with any snack.

A’Safwah spokesperson said, “With A’Safwah range of juices in the specially designed 200ml pack, we aim to provide innovative products that keep pace with the current lifestyle of today’s modern, on-the-go consumer – be it mothers, kids, or working individuals. The distinctive and attractive design of the square bottle and its convenient size with a capacity of 200ml is the result of extensive research conducted by the company to understand the preferences of consumers looking for on-the-go refreshment products. At the same time, we have also ensured that our products are sold at a price point that suits everyone.”

A’Safwah has remained committed to promoting a healthy lifestyle among people. In line with the same, the company has undertaken various initiatives to encourage consumers to look for healthy food options. The new packs are more practical in terms of their size, which meets the needs of consumers looking for a refreshing and nutritious beverage on the go. 

One of the A’Safwah’s customers said, “Winters in Oman is a time for outdoors and people all over generally plan trips to various touristic sites. Many of the popular locations require a couple of hours of driving, making it a fun road trip. For all such trips, A’Safwah has been my favorite companion. The 200ml pack is especially convenient to carry and I can also choose from a variety of flavors to take along with me. This ensures my family and I get the necessary nutritional supplements while indulging in a refreshing beverage from A’Safwah.”

“A’Safwah products are my preferred choice during family gatherings. Earlier, I used to opt for two large packages in two different flavors, but with the 200ml juice range, I can pick an assortment of different flavours according to the preference of every member of my family. A’Safwah is always keen to provide all the natural and healthy products we need, and it will continue to be our favorite Omani brand,” another customer further stated.

A’Safwah Dairy is proud of its state-of-the-art infrastructure and modern distribution systems. While A’Safwah has seen steady growth through the years and has expanded operations to meet the growing demand for its distinctive and tasty products, it has ensured that it stays committed to its pledge of providing consumers with natural juices, fresh milk and dairy products that are of the highest quality, fresh and 100% local.